Google announces that Android is ready for work

In an official blog post, Google announces that Android is finally ready for work. The company stated that over a billion people today carry Android smartphones, and a lot of them wishes to use the Operating System for work, leaving a potential business and innovation potential remain largely untapped.

The Android for Work program primary points, straight from the blog, are:

  • Work profiles – We’ve built on the default encryption, enhanced SELinux security enforcement and multi-user support in Android 5.0, Lollipop to create a dedicated work profile that isolates and protects work data. IT can deploy approved work apps right alongside their users’ personal apps knowing their sensitive data remains secured. People can use their personal apps knowing their employer only manages work data and won’t erase or view their personal content.
  • Android for Work app – For devices running Ice Cream Sandwich through Kitkat, or that don’t run work profiles natively, we’ve created the Android for Work app. The app, which delivers secure mail, calendar, contacts, documents, browsing and access to approved work apps, can be completely managed by IT.
  • Google Play for Work – Google Play for Work allows businesses to securely deploy and manage apps across all users running Android for Work, simplifying the process of distributing apps to employees and ensuring that IT approves every deployed app.
  • Built-in productivity tools – For everyday business tasks, we’ve created a suite of business apps for email, contacts and calendar, which supports both Exchange and Notes and provides document editing capabilities for documents, spreadsheets and presentations.
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As we can see, the main way to take advantage of the program, are some brand new specific apps.
There are many companies that will be partner in this project:


That will bring:

  • Consistent management – Enterprise mobility management (EMM) providers integrate with standardized management APIs to create a simple way to manage all Android devices, new and old, from one dashboard. All Android for Work capabilities are delivered through EMM partners, with more providers available soon.
  • Secure business apps – Software vendors and developers can create a single version of any Google Play app that can be securely deployed to any Android device without alterations or wrapping. And they can create standard management configurations that allow IT to apply policies per app.
  • Innovative devices – Android smartphone and tablet makers are a key part of the Android for Work program, as they create devices and experiences that add additional value for customers.

Google hopes that with a wide range of management, application and device makers, the Android for Work program will provide choice and flexibility to anyone in need for getting his work done in a powerful and simply way.

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About Francesco Luigi Ziccheddu

Working as an eCommerce Managing Director means that I gain the perfect knowledge of the way around the internet and I'm passionate about skin care and wellbeing. I know how to use industry best practices and web analytic insights to create the best user experience possible to maximize conversion and ecommerce metrics. The eCommerce MD has an exceptional ability to make decisions regarding site design and content based on both data and experience. I work closely with both the Digital Manager and the eMarketing team to engage both Companies and Consumers with our brand and products.